Ideal camera
Multi-response
(ie. Respondent could nominate
more than one answer)
Sample Base: 600
Weighted Base (‘000): 4,015
%
Compact 15
Small 14
Light weight 14
Easy to carry / portable 3
Not bulky / not too big 2
Looks good / stylish 2
Strong / shock resistant 2
Fits into bag / packs well for travelling 2
NET physical features / size 37
Base: total sample - people who currently own or who plan to buy camera
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