18/05/05 Showcase and share digital pictures "On the Go" with new Kodak EasyShare Picture Viewer

MELBOURNE, 19 May, 2005

Showcase and share digital pictures “On the Go” with new Kodak EasyShare Picture Viewer
  • Digital sharing anywhere, anytime
  • Credit card-sized Picture Viewer brings memories to life in the palm of your hand
  • Portable digital photo album for ‘on-the-go’ sharing

Kodak Australasia is making digital picture sharing more convenient, personal and portable by introducing the new EasyShare Picture Viewer. The Picture Viewer is a pocket-sized “digital photo album” that fits in the palm of your hand. Whether showing off recent holiday pictures, priceless memories or snapshots from life’s everyday moments, the Picture Viewer (A$199 available mid-2005) is designed for people who love to share favourite pictures on the go.

The EasyShare Picture Viewer is approximately the size of a credit card and ensures favourite digital pictures are available in any situation at anytime to display one or all photos for family and friends. With a crystal-clear, 2.5-inch high-resolution display screen, the Picture Viewer stores up to 75 favourite digital pictures that can be synchronised with a computer-based picture collection using the included Kodak EasyShare software. Hundreds of photos can be viewed and shared when using the expandable SD/MMC memory card slot. Single view and slideshow features are accessible via the easy-to-use menu and four-way navigation buttons.

“Everyone enjoys sharing pictures, but the handful of prints that people tend to have in their wallet or purse quickly become outdated,” said Steve Morley, General Manager, Digital and Film Imaging Systems, Australia and New Zealand. “The Picture Viewer lets people carry an up-to-date ‘digital photo album’ containing many of their favourite memories.”

Helping people stay better connected through picture sharing is easily achieved via the exclusive red-jewelled ‘Share’ button on the EasyShare Picture Viewer. The ‘Share’ button allows favourite pictures to be marked for printing or e-mail with one-touch simplicity. The Picture Viewer is compatible with the new IMAGELINK print system which allows selected pictures to be printed in as little as 90 seconds each on a Kodak EasyShare Printer Dock Series 3. The device can also be connected directly to printers with PICTBRIDGE technology for direct picture printing.

The Picture Viewer incorporates a rechargeable lithium-ion battery, which provides up to three hours of picture viewing time when fully charged.

The award-winning Kodak EasyShare digital photography system — consisting of cameras, printer docks and camera docks, software, inkjet and thermal papers and accessories — makes taking, organising, sharing, and printing high quality digital pictures effortless. For additional information, visit www.kodak.com.au/go/EasyShare.

About Eastman Kodak Company
Kodak is the leader in helping people take, share, print and view images – for memories, for information, for entertainment. With sales of $13.5 billion in 2004, the company is committed to a digitally oriented growth strategy focused on the following businesses: Health -- supplying the medical and dental industries with traditional and digital imaging-information products and services, as well healthcare IT solutions and services; Graphic Communications - offering on-demand colour and black and white printing, wide-format inkjet printing, high-speed, high-volume continuous inkjet printing, as well as document scanning, archiving and multi-vendor IT services; Digital & Film Imaging Systems - providing consumers, professionals and cinematographers with digital and traditional products and services; and Display & Components - which designs and manufactures state-of-the-art organic light-emitting diode displays as well as other specialty materials, and delivers imaging sensors to original equipment manufacturers. More information about Kodak (NYSE: EK) is available at www.kodak.com.

Kodak, EasyShare and ImageLink are trademarks of Eastman Kodak Company. Schneider-Kreuznach and Variogon are trademarks of Jos. Schneider Optische Werke GmbH used under license by Eastman Kodak Company.


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