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What is IDEA?
IDEA (ABN: 91 002 962 754) is a national association of the senior management of companies actively involved in importing, manufacturing and distributing imaging and digital equipment. Its objective is to grow the imaging and digital business. It continually examines ways in which companies in competition with each other can work together for the benefit of the industry as a whole.
More about IDEA
| Choosing A Film |
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There have been many advances in film technology over recent years and now you can be assured that all the major brands are absolutely first class. The three main types of film are colour negative, colour slide and black and white. Nearly all Australian want to shoot colour prints, and that is best done with a colour negative film. Colour slide is now mostly used by professionals for magazine reproduction or by serious photographers who like to project their images on a screen. As so few people use black and white, processing can be more expensive than an ordinary colour film. However, there are now black and white films that can be processed in a colour minilab with more or less the same speed and price. The speed of film is measured in ISO. The usual choice is between 100, 200, 400 and 800 ISO. The higher the number, the faster the film speed, but the faster the film the grainer the print. For general use, use either 200 or 400 ISO. For action, or low light photography, use 800 or more ISO. |
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©This material is the copyright of Paul Curtis, CEO of Imaging & Digital Entertainment Association Ltd and is for free use by the media. Accreditation to IDEA is appreciated. So that we can keep our activities up to date, we like to know where and when this information is used, so please click here to send us this information. |
